SmartCommerce Click2Cart Technology Featured In Shopper Marketing Magazine

SmartCommerce’s Click2Cart technology was recently highlighted in Shopper Marketing Magazine’s April edition. The article recognized how Click2Cart is helping CPG brands win online by eliminating the multiple steps that is typically required when buying online.

To read the full article in Shopper Marketing Magazine, click here.

From the article:

“The company is working with product manufacturers such as Mondelez International, Procter & Gamble, Unilever, Wrigley, Nestle and Danone. Over a year old, the tool makes ads featured in a social feed or as a display ad shoppable with one click. When users view an ad for Wrigley Extra gum, for example, and click the ad, they’re automatically taken to a page that puts the product into the partnering retailer’s online cart. The next step on that e-tailer page is confirming that you wanted to add the products into a cart (in case of accidental clicks, I presume) and then purchasing or shopping for more products to fill out your basket.”

To learn more about how our Click2Cart technology can help your brand capture digital impulse purchases, contact us today!

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2023 CPG eCommerce & Promotions Report

Every year we take the pulse on the state of eCommerce and promotions. Our goal is to help better understand how consumers are shopping today versus a year ago. Some of the themes are similar to last year, such as inflation and out of stock

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Announcing Click2Cart® Live from SmartCommerce

Makes Shoppable Multi-Retailer Ads Easy to Deploy, and Friction-Free for Consumers! Click2Cart Live brings dynamic, stock-aware retailer choice directly into ad units, unlocking multi-channel shopping in a single click for the consumer! SmartCommerce CTO, Rob Sefick, notes, “Consumers have embraced the simplicity of our stock

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