This week, we surveyed 650 consumers about their Mother’s Day shopping and learned that 24% are buying CPG products, such as beauty items, skin care products, or favorite snacks, for Mom this year.
Perhaps the most interesting finding is that 71% haven’t bought their gifts yet, meaning that there’s still time for CPG brands to reach these consumers who will likely be ordering online.
Want to know how our Click2Cart® technology can help your brand reach consumers during holidays like this (maybe Father’s Day!)? We’d love to hear from you!