[infographic] Online Shopping Continues to Rise

Our recent survey confirmed that it’s becoming very hard to find people that don’t shop online. More than 50% of respondents bought something online this week, a significant increase from last year. What device is preferred for online shopping? Smartphones are becoming the go-to device, replacing both laptops and desktops in popularity. In fact, nearly 54% of people completed their last online order on a smartphone.

It’s important that brands ensure that their products are ready to buy where consumers are (online) and be optimized for their go-to platform (mobile).

If you’re interested in seeing more results from this survey, shoot us a note.

The New Rules of “meCommerce”

SmartCommerce CEO Jennifer Silverberg recently spoke at the #firstmovr CATx eCommerce Growth Summit for Health and Beauty.  Her presentation, “The New Rules of meCommerce,” provided some critical insights into today’s consumers that will enable agencies, brands, and retailers alike to take eCommerce to the next

CPG Marketing blog

SmartCommerce Survey: CPG e-Commerce & Promotions

Shoppers are using a blended model for shopping now more than ever. They’re mixing pick-up, delivery, in-store and online, with over 42% reporting they will continue to use a blend of shopping options over the next 6 months for their grocery and personal care shopping. Learn more by downloading our full report.

To download the white paper, fill out the form below!