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Make your website commerce ready
SmartSite commerce-enables your brand website, turning product pages, recipes, content, and campaign landing pages into connected paths to retail action.
Whether shoppers are looking for where to buy, comparing retailer options, checking local availability, or ready to add products to cart, SmartSite helps them take the next step without leaving your branded experience. It is easy to launch, fully customizable, and built to make your website more actionable across every product and page.
One solution. Multiple ways to deploy it.
SmartSite gives brands flexible ways to make a website commerce-enabled, depending on the page, shopper need, and available space.
Carousels + SmartButtons
Bring retailer options directly onto your page, styled to match your brand. A carousel lets shoppers see relevant retailers, live availability, and purchase options in a branded experience. Where space is tight, like a category page or campaign page, SmartButtons add a compact buy button that opens a clear path to retailer action.
Product Locator (Where-to-Buy)
Show shoppers where to buy your products, in-store and online. Product Locator helps shoppers find relevant retailer and store options near them, including your own DTC site where applicable, with inventory-aware paths that reduce dead ends.
Direct-to-Consumer
Support your owned store alongside retailer options, giving shoppers a direct brand-owned path while still supporting broader retail availability.
SmartSite is the #1 trusted solution
Brand Website
Shoppable Recipes
Website API
Why SmartSite works
Shorter path to purchase
Replace friction-filled website journeys with clear retailer action. SmartSite helps shoppers move from interest to a PDP, retailer choice experience, direct-to-cart path, or where-to-buy result based on what makes sense for the page.
Fully Customizable
Every button, carousel, retailer display, and prompt can be customized to match your brand, from font and color to CTA copy and price display. The experience feels native to your website, not like a third-party add-on.
More Retail Intelligence
SmartSite gives brands visibility into what shoppers engage with on their website, which products and retailers they choose, and where purchase intent is forming. Those signals help inform future campaigns, product strategy, and retailer priorities.
Built for conversion, not just clicks
Inventory Awareness
Help shoppers find products they can actually buy. SmartSite uses real-time inventory technology across retailers and store locations to help surface relevant, in-stock options online and in-store.
Geo-Aware Routing
Show each shopper relevant retailer and store options based on location, language, currency, retailer availability, and market rules, so the path to purchase fits where they are.
Retailer Ranking
Control which retailer options appear first. SmartSite can rank retailers based on your business rules, availability, relevance, margin, or campaign priorities, so the experience supports both shopper needs and brand goals.
Bundling
Turn website engagement into multi-product opportunities. SmartSite can support curated product sets for recipes, routines, regimens, systems, and other bundles that help grow basket potential without adding unnecessary friction.
The impact of making your website commerce-enabled
more first-click engagement when brands switch from standard Buy Now buttons to SmartCommerce carousels
increase in carting volume
Ready to make your website commerce ready?
SmartSite helps brands turn websites into connected retail experiences, giving shoppers clear ways to discover, choose, and buy across the retailers that matter to your business.